Fake Reviews!

Fake-Yelp-ReviewsJust like you can’t believe everything you hear, you can’t believe everything you read. Especially online. Almost 80% of people read online reviews for things (gadgets, gizmos, hotels, restaurants), but as many as 20% of those reviews were written by someone who never ate at, stayed in or used the product. More than 30% of people who have written fake review said they did it because they “felt like it.” Other excuses were they were writing on someone else’s behalf (23%), not liking the idea of a product (22%), not liking the manufacturer or service provider (19%) and for a laugh (10%). The funniest one of those I’ve ever read was for a banana slicer and it was written from the perspective of a woman whose husband had cheated on her. Knowing how much that would upset someone, I couldn’t tell if it was real or fake.

About The Author

Brent Lee

QMIX Afternoon Guy, Brent Lee, grew up near Greensburg -- where he started working on the radio at age 14. Growing up as an only child may have been lonely at times, but it led him to be the creative, fun guy we all enjoy on the radio! Brent graduated from North Decatur High School and Ball State University. His first summer during college, Brent actually filled-in as the QMIX Afternoon Guy all summer, when there was a full-time opening on our staff. Little did he know he would return to that job many years later. Brent has worked in radio all over Indiana (and a bit in Illinois too), claiming to never have had a real job. And he’s has been back at QMIX since 2011. We hope he’ll be here for a long time to come! Some of Brent’s favorite things are IndyCar, movies and good food!

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